Education
Documents in this section aim to educate you on ZiftMarcom tools and features, prepare you to promote Zift123 to your partners using the ZiftMarcom To-Partner Marketing tool, and equip you with industry knowledge and best practices to help maintain a successful channel program.
General Sales and Marketing Best Practices
- Kick Procrastination to the Curb: Practical Tips to Stay on Task
- Acronym Mayhem
- Keep in Touch: The Importance of Launching Campaigns When Rebranding
- Marketing Misalignment: Lessons Learned from the MAPI Summit
- GDPR Made Simple
- From Content to Conversion - Moving your Buyers through every Stage of the Sales Funnel
Channel Sales and Marketing Best Practices
- ★ Channel Visions
- It's Alive! Is Frank Ruining Your Channel Program?
- How Campaign Management Can Save Time and Resources
- Get Schooled on a Simpler Approach to Channel Management
- SiriusDecisions Highlights: Leading the Changing Channel
- SEO in 2019: 4 Paths to Success
Email Marketing
- Writers of the Lost Art: Email Subject Lines
- Your Email Marketing Journey and the Danger of Being Blacklisted (Infographic)
- 6 Email Marketing Best Practices to Generate More Leads
- How to Increase Partner Activity by 528% in Just 2 Weeks
- Why Did My Email Campaign Fail?
- Email Marketing: 7 Tips to Help You Avoid the Dreaded Spam Filter
Online Advertising
- Digital Advertising KPIs: Your Keys to Measuring Performance
- Blending the Art & Science of Digital Marketing
- What Makes Them Click? Digital Ads in a Noisy World
- Adapt or Die: How Retargeting Is Helping to Evolve Channel Marketing
- Three Reasons Why B2B Companies Should use Pay Per Click to Grow Sales
Social Media Engagement
- Make Yourself Heard: The Importance of Social Media Branding
- The Art of Social Listening
- More Social Media Savvy: The Other Content that Drives Results
- How to Maximize Your Social Media Channel Efforts
- Stepping into the Social Media Arena with Confidence
- How to Prove the Value of Social Media Marketing